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運(yùn)營(yíng)多個(gè)亞馬遜賬號(hào)、所做的操作越多，其賬號(hào)被系統(tǒng)記錄到的概率也就越高，其風(fēng)險(xiǎn)也就越大了，操作疏忽而導(dǎo)致賬號(hào)被封是時(shí)常發(fā)生的事情。

那么賬號(hào)被封的原因都有哪些，其實(shí)被封無(wú)非三個(gè)原因：績(jī)效不過(guò)關(guān)、違反政策、嚴(yán)重侵權(quán)。

當(dāng)我們被亞馬遜移除銷(xiāo)售權(quán)限時(shí)，亞馬遜會(huì)給我們發(fā)一封信，信中會(huì)告訴我們：“ Why is this happening?”

一般亞馬遜都會(huì)給到幾個(gè)原因，而我們賬號(hào)給移除銷(xiāo)售權(quán)限的原因往往就是其中一個(gè)。

經(jīng)常會(huì)有賣(mài)家來(lái)智贏總部咨詢(xún)：“我這個(gè)賬號(hào)怎么給封了，你們能幫我看看是為啥”。

其實(shí)你翻譯一下，對(duì)里面的幾點(diǎn)原因進(jìn)行自檢，就知道什么情況了。

一般來(lái)說(shuō)，你第一次被亞馬遜封號(hào)，亞馬遜還是會(huì)給你個(gè)申訴的機(jī)會(huì)，讓你提交一份POA（改進(jìn)計(jì)劃）來(lái)審核，就是需要寫(xiě)一封申訴信。你向亞馬遜認(rèn)錯(cuò)并注明后續(xù)解決方案。

那么我們?nèi)绾螌?xiě)一份合格的POA計(jì)劃，其中有一個(gè)重點(diǎn)在于：越詳細(xì)越好。

STEP ONE：說(shuō)明來(lái)意

Dear xxx

I am a principal of(Your Store). I am writing to...我寫(xiě)信是為了...

Root Cause of the Issue: (問(wèn)題的根本原因，在這一步承認(rèn)你的錯(cuò)誤，例如：)

We send follow-up e-mails to dissatisfied customers requesting the customer "reply to this e-mail directly"to resolve the issue, so as not to use Amazon's customer service

- Since we mistakenly were guiding them around the Amazon customer service team, we believe Amazon may have identified this as manipulation.

-However, these e-mails were not manipulating the customer for reviews but rather directing them to our store so we could resolve the situation as soon as possible....

STEP TWO：給出你可以立馬執(zhí)行的補(bǔ)救措施

We have implemented the following Corrective Measures to immediately correct our mistake:

-Retracted our statement offering discounts in exchange for reviews.

-Contacted customers who purchased our products from other e-commerce platforms to instruct them to only write reviews on the e-commerce platform where they purchased the product, providing a link to direct them to the appropriate venue to write a review...

STEP THREE：給出今后的預(yù)防措施

Preventative Measures:

-Reevaluated our entire business practice and implemented the following:

Hired additional staff to review Amazon’s policies on a routine basis to ensure we are in compliance with all of existing Amazon’s policies as well as future policies.

-Conduct weekly reviews of our business practices to ensure that the company is in full compliance with Amazon' s policies....

再說(shuō)一下你今后的良好運(yùn)營(yíng)計(jì)劃

-We retrained our customer service team to ensure the following:

o All customers receive a response within twenty-four-hours.

o We follow up after each purchase to provide all customers with complete product information to ensure they have no concerns regarding their purchase....

Looking forward to your reply

Sincere Wishes

(Your Store)

以上的POA計(jì)劃建議大家不要直接抄，新手如需要正版POA計(jì)劃模板聯(lián)系智贏，或找我們協(xié)助完成，因?yàn)閬嗰R遜的客服一天要處理幾百上千個(gè)case，如果客服一天讀到了幾百封一模一樣的郵件會(huì)是什么感受。

關(guān)于《亞馬遜店鋪被封POA計(jì)劃怎么寫(xiě)-亞馬遜侵權(quán)申訴poa模板》就寫(xiě)到這里了，智贏專(zhuān)注于亞馬遜、美客多、速賣(mài)通等多平臺(tái)一體化運(yùn)營(yíng)。